What's the Difference?
We have a strict NO NASTIES policy
NO Fluoride NO Carrageenan
NO Preservatives NO Artificial Flavors
NO Sulfates NO GMOs
NO Glutens NO Dyes
NO Parabens NO BPA
NO Saccharin NO Cruelty
Lather Doesn't Matter
Foam and suds don't mean clean. They are created by chemicals like SLS or SLES. Our sulfate-free toothpaste offers a light, natural foam that is safe & squeaky clean.
No Neon Nasties
You won't find any artificial dyes or colors here! Just the color nature intended.
Say Toodaloo to Terrifying Texturizers
We don't believe in a consistency controlled by chemicals.